Sunshine Director Launches Women-Led Slate Ilaya Ilaya
Antoinette Jadaone Launches New Creative Venture Ilaya Ilaya
Filipino filmmaker and producer Antoinette Jadaone is gearing up for an exciting new chapter, launching her production company, Ilaya Ilaya. This new outfit promises a vibrant and diverse slate, moving beyond traditional cinema to embrace a wide spectrum of storytelling, including genre films, compelling television originals, and immersive theatre experiences.
Jadaone brings a wealth of experience and artistic vision to the table, built upon successful projects such as the Berlinale award winner, Sunshine. Now, she is channeling that acclaimed success into a broader creative universe, setting the stage for productions that prioritize creativity and audience engagement.
At the heart of this new venture is a powerful partnership. Jadaone will lead Ilaya Ilaya alongside longtime collaborator and producer Reign Anne De Guzman. De Guzman, known for his work on acclaimed projects like Sunshine and That Thing Called Tadhana, brings a depth of collaborative experience that promises to enrich the company’s creative output.
The vision for Ilaya Ilaya is ambitious. By spanning film, television, and immersive theatre, the company aims to redefine how stories are told and experienced. This approach signals a commitment to pushing boundaries and creating multi-sensory narratives that captivate audiences on a deeper level.
This expansion reflects Jadaone’s dedication to exploring diverse creative mediums. Whether crafting a high-octane genre film, developing a compelling television series, or designing immersive theatrical worlds, Ilaya Ilaya is set to become a hub for innovative and unforgettable storytelling in the Philippine creative landscape.